Love Really IS a Drug

According to a test done by Helen Fisher, a biological anthropologist at Rutgers University,  utilizing MRIs on new couples who professed to be in love, love may be similar to a drug. The MRIs showed increased activity in the parts of the brain that produce dopamine, serotonin, and oxytocin. Dopamine is related to reward and pleasure, and the body craves it, while serotonin elevates mood, and oxytocin is responsible for feelings of bonding and attachment. It is common knowledge that, over time, the passion of a new love cools and the effect on the brain is produced less often. Because of this, conscious acts of love are important to reignite the response.


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